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On the Beach

Fire Island Beach // June 2025

Clothing shouldn't be defined by a gender but rather by the way it fits. If you can wear it, who's to say who this jacket is for? We designed our clothing to be able to fit a range of people who live a range of lifestyles. Wear it often, wear it hard, and wear it with love.


Isabel for BY J.WU


woman standing in the wind on the beach
woman wearing a brown jacket sitting on a lifeguard chair
woman wearing a brown jacket on the beach
woman wearing brown canvas jacket made in USA
woman wearing brown jacket and blue jeans on the beach

BY J.WU logo

 
 
 

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